ID Analytics and PassMark Security Partner to Enhance Security for Online Banking and E-commerce

SAN DIEGO and MENLO PARK, CA, February 15, 2006 –ID Analytics, Inc., the Identity Risk Management company, and PassMark Security, Inc., the global leader in strong mutual authentication for online banking and e-commerce, today announced a partnership to bring the power of authentication and identity risk scoring to online banking and ecommerce. The combined offering will help more companies determine the risk associated with each login and safeguard legitimate customers from identity fraud while transacting online.

Under this partnership, ID Analytics and PassMark will work together closely to integrate ID Analytics’ Identity Risk Management solutions with PassMark’s multi-factor authentication solutions.

The new solution leverages ID Analytics ID Network™, the nation’s first and only real-time identity fraud prevention system and PassMark’s real-time analytics engine to authenticate each login. Within the ID Network, ID Analytics’ advanced pattern recognition technology works to identify potential identity fraud by applying sophisticated analytics to accurately discriminate safe from unusual identity patterns based on identity information submitted. ID Analytics technology then applies analytics to verify the genuine identity of a consumer the first time he or she registers for a new account or any high-value service online, and then monitors the activity of the identity over time.

The PassMark system includes both Two-Factor Two-Way Authentication™ and real-time, risk-based transaction analysis to protect the front door (i.e., log-in) and the back door (i.e., financial transaction). Since the second factor of authentication utilizes devices online users already possess, their computers and phones, the result is unprecedented end-to-end protection for financial institutions and their customers against phishing, spoofing, keyboard logging and other fraudulent attacks, without requiring users to carry any new hardware or install any new software. And with the world’s largest database of online banking authentication data, PassMark has the most robust risk analytics available today, providing strong, layered security. PassMark is compliant with FFIEC guidance for customer authentication.

“ID Analytics has a unique best-of-breed ability to verify identities across multiple types of transactions and enrollments,” said Bill Harris, chairman, PassMark Security. “PassMark’s solution has quickly become the leading choice for online banking authentication. The combination of our technologies and data will enable our clients to provide better identity fraud protection for consumers as they conduct business and communications online.”

“PassMark Security is a pioneer in strong mutual authentication that consumers can actually use,” said Bruce Hansen, chairman and CEO of ID Analytics. “With ID Analytics fast becoming the de-facto standard for Identity Risk Management, our technologies are a natural fit to bolster the fight against online fraud.”

About PassMark Security
PassMark Security is the global leader in strong mutual authentication and layered security for online banking and ecommerce that is convenient enough for broad consumer use. Installed or being deployed at more than 20 financial institutions in three countries, the PassMark system will be protecting more than 20 million online users by the end of Q106. More information is available at www.passmarksecurity.com.

About ID Analytics, Inc.
ID Analytics is the Identity Risk Management company providing advanced analytic solutions that prevent identity fraud and manage identity risk across the customer lifecycle. ID Analytics' intelligent ID Network, the first and only real-time national network built exclusively to manage identity risk, makes it possible for organizations to calculate the risk associated with an identity and balance identity risk against profit. The ID Network is in use daily by over half the credit and retail card issuer market in the US, as well as leading wireless and online consumer finance companies. To empower consumers and to help more organizations in more industries to fight identity fraud, ID Analytics has channel partners in the bankcard, credit reporting and retail banking industries. ID Analytics, host of Identity 2006, the annual Identity Risk Management Conference Sept. 18-21, is based in San Diego with offices throughout North America and the UK.

Media Contacts:
For PassMark Security:
Deb Montner
Montner & Associates
(203) 226-9290
dmontner@montner.com

For ID Analytics:
Stacy Peña, Karen Stadelmeier
Rainmaker Communications, ID Analytics
(650) 965.2985, (858) 312.6244
stacy@rainmakercommunications.com kstadelmeier@idanalytics.com

ID Analytics, ID Score and GTAD are registered trademarks of ID Analytics, Inc. ID Network is a trademark of ID Analytics, Inc.